🇦🇮 Anguilla
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Anguilla is seeing a significant surge in interest for luxury hospitality brands, specifically Aurora Anguilla, Malliouhana, and Zemi Beach House, alongside a 40% increase in sear…
Today's trends
Current trends for Anguilla indicate a significant surge in interest for luxury accommodations and travel logistics. Search data shows a 40% increase in querie…
Updated Feb 19, 9:16 PM
- Develop 'All-Inclusive' style packages or add-ons for boutique properties to capture the 20% increase in specific search demand for inclusive luxury experiences.
- Optimize digital content for 'Flights to Anguilla' by providing updated guides on regional hubs and private charter options to assist the 40% growth in travel planning searches.
🇦🇬 Antigua and Barbuda
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Antigua and Barbuda is undergoing a strategic shift toward high-value, luxury tourism, supported by major infrastructure projects like the US$50 million V.C. Bird International Ai…
Today's trends
Interest in Antigua and Barbuda is currently driven by high-intent searches for specific experiences and logistics. Rising interest in 'Stingray City' (70%) an…
Updated Feb 19, 9:19 PM
- Develop 'Value-Plus' bundles that pair luxury accommodations with high-demand excursions like Stingray City to convert 'cheap flight' seekers into high-spending visitors.
- Align marketing calendars with the new April yachting window to capture early bookings for the inaugural Antigua Racing Cup and established regattas.
🇦🇼 Aruba
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Aruba is seeing a significant surge in demand for all-inclusive experiences and flight-related information, with a notable 80% spike in safety-related inquiries. Interest is heavi…
Today's trends
Aruba is seeing a significant surge in demand for all-inclusive experiences and flight-related information, with a notable 80% spike in safety-related inquirie…
Updated Mar 02, 12:39 AM
- Develop a 'Safe & Seamless' digital guide that addresses the 80% increase in safety searches by highlighting local security measures and health protocols.
- Launch a dedicated 'All-Inclusive Plus' landing page optimizing for the 30% growth in all-inclusive keywords to capture high-intent traffic.
Top searches
- aruba all inclusive
- all inclusive aruba
🇧🇸 Bahamas
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
The Bahamas is currently transitioning toward a high-tech, sustainable tourism model with a heavy focus on infrastructure expansion in Nassau and the integration of digital curren…
Today's trends
The Bahamas is currently transitioning toward a high-tech, sustainable tourism model with a heavy focus on infrastructure expansion in Nassau and the integrati…
Updated Mar 02, 12:35 AM
- Adopt the Sand Dollar digital currency as a primary payment option to reduce transaction fees and appeal to tech-savvy travelers.
- Develop and market 'Regenerative Tour Packages' that include coral restoration or local community engagement to meet new sustainability standards.
🇧🇧 Barbados
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Barbados is experiencing a significant surge in travel intent from the United Kingdom, with flight-related searches from Birmingham, Heathrow, and London increasing by up to 300%.…
Today's trends
Barbados is experiencing a significant surge in travel interest from the UK and Ireland, with flight-related searches from London, Manchester, and Birmingham s…
Updated Feb 19, 9:20 PM
- Launch targeted digital ad campaigns specifically for the UK market (London, Birmingham, and Manchester) focusing on direct flight convenience and luxury all-inclusive packages.
- Implement an 'Early Bird' booking window for Barbados Carnival 2026 and Holetown Festival to capture the rising 70-90% interest in these specific events.
🇧🇿 Belize
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Belize is entering a high-growth phase in 2026, with search trends for 'flights to belize city' up 60% and 'all-inclusive' options up 30%. High-growth niche queries like 'reef hav…
Today's trends
Interest in Belize is experiencing a significant surge, particularly focused on San Pedro (+20%) and Caye Caulker (+30%). High-intent searches for 'all-inclusi…
Updated Feb 19, 9:21 PM
- Capitalize on the 600% surge in 'Reef Haven' and 'Secret Beach' interest by creating targeted excursion packages to these specific locations.
- Integrate the 'Greening Belize' initiative into hospitality offerings by partnering with the government’s tree-planting mobile app to provide guest incentives.
🇧🇲 Bermuda
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Bermuda is entering a high-growth phase in early 2026, driven by a 20% increase in scheduled cruise visits and a massive 80% expansion in air capacity from the New York tri-state …
Today's trends
Bermuda is transitioning into a high-value tourism model, where a 10% decrease in visitor volume in 2025 was offset by a $18 million increase in total visitor …
Updated Feb 19, 9:23 PM
- Leverage the 2026/27 payroll tax cuts to reinvest in staff training or facility upgrades before the peak April cruise season begins.
- Submit all upcoming tours and activities to the newly formed National Events and Entertainment Committee to secure placement on the inaugural 2026 island-wide calendar.
🇧🇶 Bonaire
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Bonaire is experiencing a targeted shift in interest toward specific luxury accommodations and high-end dining experiences, moving away from generic island searches. Significant g…
Today's trends
Bonaire is experiencing a targeted shift in interest toward specific luxury accommodations and high-end dining experiences, moving away from generic island sea…
Updated Mar 02, 12:43 AM
- Create 'All-Inclusive' style bundles that combine accommodation, diving gear, and meal vouchers to capture the 20% surge in all-inclusive search intent.
- Establish cross-promotional partnerships with Sebastian’s Restaurant and other high-growth Kralendijk venues to offer 'Stay & Dine' packages.
🇻🇬 British Virgin Islands
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
The British Virgin Islands are seeing a significant surge in interest for yachting and specific island destinations, with 'BVI yacht charter' and 'Anegada' rising by 30% and 50% r…
Today's trends
The British Virgin Islands are seeing a significant surge in interest for maritime experiences, specifically yacht and catamaran charters which have grown by 3…
Updated Feb 19, 9:23 PM
- Launch targeted yachting and catamaran charter packages specifically highlighting Anegada and Virgin Gorda to capture the 30-50% growth in these niches.
- Develop 'Easy Arrival' guides or booking bundles that address the 10% increase in flight searches, simplifying the transit process for prospective travelers.
🇰🇾 Cayman Islands
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Grand Cayman is experiencing a significant surge in interest, specifically driven by a 30% increase in restaurant-related searches and a massive 4,450% spike for local personality…
Today's trends
The Cayman Islands is currently experiencing a significant surge in interest surrounding local culture and dining, driven by the 57th Annual Agriculture Show a…
Updated Feb 19, 9:24 PM
- Launch '2026 Early-Bird' booking campaigns immediately to capture the 30% increase in long-term holiday planning traffic.
- Establish digital partnerships with high-growth dining venues like Paradise Pizza and Ragazzi to create 'Stay and Dine' packages.
🇨🇺 Cuba
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Current interest in Cuba is bifurcated between high-growth cultural and scientific niches and significant logistical concerns. While search volume for 'Cuban cigars' and 'lung can…
Today's trends
Cuba and Puerto Rico are set to face off in an upcoming sports matchup.
Updated Mar 09, 5:01 PM
- Launch a 'Transparency & Safety' dashboard on digital platforms to provide real-time updates on infrastructure and travel advisory compliance.
- Develop 'Independent Travel' packages that feature private transportation and accommodations equipped with backup power to bypass regional energy instability.
🇨🇼 Curaçao
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Curaçao is entering a landmark 'breakthrough year' in 2026, recently crowned the #1 Caribbean Island to Visit by USA Today. The hospitality sector is pivoting toward high-end all-…
Today's trends
Curaçao is entering a landmark 'breakthrough year' in 2026, recently crowned the #1 Caribbean Island to Visit by USA Today. The hospitality sector is pivoting …
Updated Mar 02, 12:45 AM
- Integrate the 'USA Today #1 Caribbean Island 2026' accolade into all website headers and social media bios to leverage current peak global visibility.
- Develop a 'Safety & Local Vibes' video series highlighting well-patrolled areas like Pietermaai and the new electric ferry transit to address the 60% spike in traveler safety concerns.
🇩🇲 Dominica
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Dominica is experiencing a significant surge in interest driven by the 2026 Carnival season ('Mas Domnik'), with specific events like 'Souse and Punch' and 'Viva La Carnival' seei…
Today's trends
Dominica is experiencing a significant surge in interest driven by the 2026 Carnival season, with specific high-growth searches for events like 'Souse and Punc…
Updated Feb 19, 9:26 PM
- Launch 'Carnival 2027' early-bird booking packages immediately to capture the 300% increase in future-year search intent.
- Develop specialized 'Cruise-to-Falls' excursion packages targeting the 40% rise in cruise port interest, specifically highlighting Trafalgar Falls.
🇩🇴 Dominican Republic
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Current trends in the Dominican Republic indicate a surge in financial and logistical searches, specifically regarding the USD to DOP exchange rate and 'e-ticket' requirements for…
Today's trends
Sports trends in the Dominican Republic are heavily dominated by baseball, specifically the 2026 World Baseball Classic matchup between the Dominican Republic …
Updated Mar 09, 5:01 PM
- Integrate real-time currency conversion tools and 'e-ticket' assistance guides on booking platforms to reduce friction for international travelers.
- Launch localized 'Independence Month' packages through early March that bundle traditional culinary experiences like Sancocho with stays in Samana or Casa de Campo.
🇬🇩 Grenada
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Grenada is experiencing a significant surge in early interest for Carnival 2026 (Spicemas), with search volume up 70%. This cultural momentum is paired with a rising demand for hi…
Today's trends
Grenada is entering a transformative growth phase in 2026, anchored by the launch of the Project Polaris Medical City and a comprehensive modernization of the …
Updated Feb 19, 9:35 PM
- Launch 'Early Bird Spicemas 2026' travel and accommodation packages immediately to capture the 70% increase in early planning traffic.
- Introduce high-end fusion menu items, such as local spice-infused sashimi or 'Spice Isle' Nicoise salads, to cater to the breakout interest in international culinary trends.
🇬🇵 Guadeloupe
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
As of March 1, 2026, Guadeloupe is transitioning from a successful 2026 Carnaval season into a period defined by a strategic push for sustainable tourism and environmental vigilan…
Today's trends
Guadeloupe is currently experiencing a massive surge in interest driven by the 2026 Carnival season, with search volume for event schedules and specific parade…
Updated Feb 19, 9:30 PM
- Register and optimize business listings on the new 'Hello Guadeloupe' app and eco-website to benefit from the Tourism Board's international sustainable marketing push.
- Develop and promote 'Sargassum-Resilient' packages focusing on inland activities like canyoning in Moustique or rainforest tours in Basse-Terre to mitigate the impact of predicted record seaweed levels this month.
🇬🇾 Guyana
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Guyana is experiencing a massive surge in economic interest, evidenced by a 110% increase in GDP-related searches and a 300% spike for the 2026 Energy Conference. The focus is shi…
Today's trends
Guyana is experiencing a significant surge in interest driven by the 2026 Energy Conference and a massive 110% increase in GDP-related searches. Data indicates…
Updated Feb 19, 9:31 PM
- Develop 'MICE-ready' service packages (Meetings, Incentives, Conferences, Exhibitions) to capitalize on Guyana hosting the State of the Tourism Industry Conference (SOTIC) in October 2026.
- Align business expansion plans with the upcoming US$200M SME Development Bank, focusing on sectors like agro-processing and tourism services that are prioritized for Q1 2026 funding.
🇭🇹 Haiti
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Current trends for Haiti indicate a massive surge in culinary-related searches, specifically 'Haitian pie' and general Haitian food, alongside a viral interest in local folklore r…
Today's trends
Recent RSS trends in Haiti are heavily dominated by international sports, featuring upcoming European football matches and NBA games like the Lakers versus Kni…
Updated Mar 09, 5:01 PM
- Capitalize on the 'Haitian Pie' viral trend by creating specialized culinary experiences or digital recipe content to drive website traffic and social engagement.
- Partner with regional carriers like Sunrise Airways to offer 'Return to Roots' hospitality packages targeting the diaspora following the 2026 TPS extensions.
🇯🇲 Jamaica
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
As of March 1, 2026, Jamaica is experiencing a significant surge in national pride and tourism momentum following the Milano Cortina Winter Olympics and the reopening of major nor…
Today's trends
The most critical news in Jamaica centers around a recent earthquake and updates concerning local track athlete Shanoya Douglas. Additionally, residents are tr…
Updated Mar 09, 5:01 PM
- Capitalize on the 350% spike in 'Adidas Jamaica' and jersey searches by launching 'National Pride' retail collections or limited-edition Olympic-themed merchandise.
- Target the 60% increase in Carnival 2026 interest by bundling Kingston-based cultural tours (Bob Marley Museum, Devon House) with fete transportation packages for the April 8–14 window.
🇲🇶 Martinique
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Martinique is currently experiencing a massive surge in interest related to the 2026 Carnaval season, with 'Vaval' and 'Vidé pyjama' queries seeing growth up to 1,750%. Travel age…
Today's trends
Martinique is currently experiencing a massive surge in interest driven by the 2026 Carnival season, with specific focus on 'Vaval' and 'Vidé pyjama' festiviti…
Updated Feb 19, 9:35 PM
- Launch 'Early Bird' 2027 Carnaval booking packages immediately to capture the 190% increase in future-year search intent.
- Pivot digital ad spend toward boat rentals and nautical experiences as the 'Location bateau' trend rises following the peak street parade season.
🇲🇸 Montserrat
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Interest in Montserrat is currently driven by national identity and specific hospitality landmarks, with a 70% surge in searches for the national flag and a 30% increase in querie…
Today's trends
Montserrat is seeing a significant 70% surge in interest regarding its national identity and flag, alongside a 30% increase in searches for volcanic history an…
Updated Feb 19, 9:37 PM
- Launch a 'Heritage & Flag' campaign featuring merchandise or themed tour packages to capitalize on the 70% spike in national identity searches.
- Develop 'Seamless Arrival' packages that bundle airport transfers with accommodation bookings to address the 30% increase in logistics-related queries.
Top searches
- montserrat
- montserrat flag
🇵🇷 Puerto Rico
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Search trends for Puerto Rico indicate a significant shift toward premium and bundled travel experiences, with 'all-inclusive' and 'resort' queries growing by 20%. Logistics are a…
Today's trends
Search trends for Puerto Rico indicate a significant shift toward premium and bundled travel experiences, with 'all-inclusive' and 'resort' queries growing by …
Updated Mar 02, 12:47 AM
- Launch a 'Safety & Logistics' digital hub that provides transparent information on car rentals, airport transfers, and local safety tips to build traveler confidence.
- Develop bundled 'All-Inclusive' style packages that partner local boutique accommodations with curated tours and dining to capture the rising demand for hassle-free stays.
🇧🇶 Saba
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Saba is currently experiencing a historic surge in global visibility following its #9 ranking on The New York Times' '52 Places to Go in 2026.' This recognition coincides with maj…
Today's trends
Saba is currently experiencing a historic surge in global visibility following its #9 ranking on The New York Times' '52 Places to Go in 2026.' This recognitio…
Updated Mar 02, 12:49 AM
- Onboard and optimize business listings on the new Saba Tourist Bureau booking platform to capture the influx of high-intent traffic from recent New York Times and AFAR features.
- Launch 'Sustainable Saba' experience packages that bundle guided hiking with participation in the local reforestation initiative (breadfruit planting) to align with the island's green branding.
🇧🇱 Saint Barthélemy
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Interest in Saint Barthélemy is currently dominated by high-end hospitality brands, with Eden Rock and Cheval Blanc seeing significant growth. There is a sharp rise in logistical …
Today's trends
Saint Barthélemy is currently navigating the transition from peak Carnival celebrations to the high-stakes preparation for the March Bucket Regatta. Trend data…
Updated Feb 19, 9:38 PM
- Capitalize on the 40% surge in villa rental searches by launching targeted SEO landing pages for specific neighborhoods like Gustavia and St. Jean.
- Partner with trending dining venues such as Ti Corail or Shellona to offer 'exclusive table' packages for guests booking through local concierge services.
🇰🇳 Saint Kitts and Nevis
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Interest in Saint Kitts and Nevis is shifting toward specific luxury properties and localized experiences, with 'Park Hyatt St. Kitts' and 'Four Seasons' seeing 20% growth. There …
Today's trends
Interest in Saint Kitts and Nevis is currently driven by luxury hospitality and cultural identity, with a 70% surge in searches for 'Kittitian' and significant…
Updated Feb 19, 9:39 PM
- Optimize digital content for 'Frigate Bay' and 'Best Beaches' keywords to capture the 30% increase in location-specific search volume.
- Launch a 'Kittitian Heritage' marketing campaign that highlights local artisans and cultural history to leverage the 70% growth in identity-based searches.
🇱🇨 Saint Lucia
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Saint Lucia is experiencing a significant surge in demand for all-inclusive experiences and luxury resort stays, with 'all inclusive st lucia' rising by 20%. There is a sharp shif…
Today's trends
Saint Lucia is seeing a significant surge in interest related to Independence Day celebrations (February 22) and early planning for Carnival 2026. Data indicat…
Updated Feb 19, 9:39 PM
- List all tour and activity inventory on Viator and TripAdvisor to capture the 200% increase in platform-specific search volume.
- Create 'Culinary Stay' packages that partner local restaurants with major resorts like Sandals or Royalton to meet the 50% rise in dining-related queries.
🇲🇫 Saint Martin
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Saint Martin is seeing a significant surge in interest from the French market, specifically regarding flight connectivity from Paris and regional travel from Guadeloupe and Martin…
Today's trends
Current trends for Saint Martin indicate a significant surge in interest from the French market, specifically regarding flights from Paris and local logistics …
Updated Feb 19, 9:40 PM
- Target French-speaking travelers by optimizing booking platforms for Air Caraibes passengers and offering 'Paris-to-Sand' welcome packages.
- Develop and market 'Pinel Island Day-Trip' bundles that include ferry transfers, lunch at local beach restaurants, and snorkeling gear to capture rising search interest in Cul-de-Sac.
🇻🇨 Saint Vincent and the Grenadines
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Saint Vincent and the Grenadines is seeing a significant 20% surge in flight-related searches and a 250% spike in queries regarding its capital, Kingstown, indicating a rise in tr…
Today's trends
Search interest for Saint Vincent and the Grenadines is currently dominated by travel logistics and national identity. There is a 20% surge in flight-related q…
Updated Feb 19, 9:46 PM
- Optimize digital content for 'Kingstown' and 'Flights to St. Vincent' to capture the 20-250% increase in search traffic from prospective travelers.
- Develop 'Digital Nomad' or 'Extended Stay' packages that highlight the ease of local compliance, targeting the rising interest in SVG income tax and government regulations.
🇧🇶 Sint Eustatius
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Sint Eustatius is currently undergoing a massive transformation driven by the 'Statia 2026' Region Deal, a €10 million initiative focused on cultural restoration and sustainable i…
Today's trends
Sint Eustatius is currently undergoing a massive transformation driven by the 'Statia 2026' Region Deal, a €10 million initiative focused on cultural restorati…
Updated Mar 02, 12:50 AM
- Launch a 'First Salute 250' pre-booking campaign targeting North American heritage travelers to secure high-value bookings for the November 2026 anniversary.
- Onboard local tours and accommodations onto the Caribbean 365 digital platform to leverage their network of 40,000+ global travel advisers.
🇸🇽 Sint Maarten
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Sint Maarten is experiencing a significant surge in high-intent travel interest, with searches for all-inclusive resorts and flights up 40% and 30% respectively. A 60% spike in sa…
Today's trends
Sint Maarten is experiencing a significant surge in high-intent travel interest, with searches for all-inclusive resorts and flights up 40% and 30% respectivel…
Updated Mar 02, 12:51 AM
- Align marketing narratives with the newly launched St. Maarten Tourism Authority’s 'high-value' focus to attract premium stayover visitors.
- Deploy 'Event-Hopper' bundles that combine accommodation with car rentals to capture the 60% increase in 'things to do' and rental-specific searches.
🇸🇷 Suriname
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Suriname is currently seeing a surge in interest related to Phagwa (Holi) celebrations and national holiday planning for 2026. Data indicates a high volume of searches for travel …
Today's trends
Current trends in Suriname indicate a significant surge in interest regarding cultural festivities and national holidays for 2026. Phagwa (Holi) preparations a…
Updated Feb 19, 9:47 PM
- Launch Phagwa-themed hospitality packages immediately to capture the 70% increase in festival-related search traffic.
- Update digital booking platforms with clear guides on the Suriname Entry Fee and immigration forms to assist international travelers.
🇹🇹 Trinidad and Tobago
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Interest in Trinidad and Tobago is currently dominated by the immediate aftermath of Carnival 2026, with massive search spikes for Road March winners and local beverage brands. Th…
Today's trends
Recent search trends in Trinidad and Tobago highlight a strong interest in local news updates from the Trinidad Express. Additionally, sports fans are closely …
Updated Mar 09, 5:01 PM
- Launch 2027 Carnival 'Early Bird' reservation pages immediately to capture the 170% surge in future-year planning searches.
- Develop a 'Local Flavors' tasting tour or package featuring trending Trinidadian beer brands to capitalize on the 1,950% increase in beverage-related interest.
🇹🇨 Turks and Caicos Islands
Weekly snapshot · Week of Feb 26
Week of Feb 26 – Mar 04
Turks and Caicos is experiencing a significant luxury infrastructure surge, evidenced by the 250% increase in interest for house rentals and 180% for luxury villas. The market is …
Today's trends
The Turks and Caicos market is experiencing a significant pivot toward private luxury and specialized adventure, with 'house rentals' and 'boat rentals' seeing…
Updated Feb 19, 9:48 PM
- Develop 'Villa Concierge' packages targeting the 250% growth in house rental searches, offering private chef services, pre-arrival provisioning, and bespoke boat charters.
- Launch specialized day-trip excursions to South Caicos to capitalize on the new American Airlines direct flights and the high-profile Salterra resort opening.
🇻🇮 U.S. Virgin Islands
Weekly snapshot · Week of Mar 02
Week of Mar 02 – Mar 08
Current trend data indicates a significant surge in demand for all-inclusive experiences, with searches for 'virgin islands all inclusive' and 'resorts' up 30%. There is a massive…
Today's trends
Current trend data indicates a significant surge in demand for all-inclusive experiences, with searches for 'virgin islands all inclusive' and 'resorts' up 30%…
Updated Mar 02, 12:51 AM
- Develop and market 'all-inclusive' style bundles that combine accommodations, local tours, and meal vouchers to capture the 30% growth in resort-style search intent.
- Launch a 'No Passport Required' ad campaign targeting the U.S. mainland to leverage the territory's unique status during a period of rising regional travel complexity.